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Young woman with glasses and a pink sweater reading a book at a wooden table in an outdoor setting, with a white mug in the foreground that reads 'VERBAL BEHAVIOR: MORE THAN SPOKEN WORDS' in black text on a red and black background.

Our mission is to disseminate!

We are a niche behaviorism-inspired ‘positive psychology’ brand with products designed to signal reinforcement to those who wear and see them. 


At we disseminate and advocate!

explore the collections

Perfect Harmony

...because you influence culture by what you reinforce.

the perfect place to shop for your favorite bcba
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